After selling out quickly in 2020, 24 GOOD DEEDS Charity Advent Calendar is back for the 2021 holiday season, this time with a completely Canadian edition.
Much like a tradidional Advent Calendar, each day gives the opportunity to reveal something new. Though instead of a toy or a treat the calendar offers the opportunity to give back in a meaningful way, as well as an educational opportunity for donors to learn about various charities and their initiatives both locally and globally.
Behind every door, there is a different charity and cause that donors have supported with the charitable donation to 24 GOOD DEEDS.
24 GOOD DEEDS was launched in Europe in 2011, though it was just this year that a Canadian edition was launched in Lakefield by Ute Shaw, and spouse Carlos Daniel. The idea came to them while staying at their cottage on Katchewanooka Lake.
“The good thing is that with one donation you’re giving to 24 different charities, but the important thing is you’re not just giving to charities - you’re giving to specific projects within those charities. The money can not go to administration, or paying bills. It has to go to a direct cost of a project,” said Daniel, co-founder. “Charities report back to us next year so we can really see that the money went towards completing a project.”
The calendar is available in English and French, and all 24 Charities are from Canada with projects nationally and internationally.
Bob Gainey, who played for the Montreal Canadians from 1973 until 1989 is a big supporter of 24 GOOD DEEDS and also plays the voice of Santa Claus in the television. commercial.